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The One Thing Most Agents Forget When Booking Listing Appointments


If you’ve ever finished a killer cold call only to get ghosted afterward…


This post is for you.


Because let’s be real—just sounding good on the phone isn’t enough.


You need to close the loop. Lock in the appointment. And do it in a way that makes you unforgettable.


That’s exactly what this video breaks down.


Right after the video, we’ll unpack the key moments—so even if you skim or listen passively, you’ll still walk away with the framework.


Why Most Agents Fail to Book the Appointment (Even When the Seller Is Interested)


Here’s the deal…


When you're calling expired listings, these homeowners are already skeptical.


They’ve been through the process. They’ve probably been burned. And if they’re willing to talk to you, they’re likely interviewing other agents too.


So what happens?


Most agents go soft at the close.


They don’t frame the value of the in-person meeting…


They don’t confirm both decision-makers will be there…


And they definitely don’t give the seller a compelling reason to choose a specific time.


And that’s exactly why they don’t get the appointment.


What to Say Instead: The “Hassle-Free Listing” Close


You want to paint the vision.


Make it personal.


Let them feel what it’s like to work with a driven, prepared, professional.


That’s why the script you’ll hear in the video sounds like this:


"Based on what you’ve shared—you want marketing that drives niche buyers, a communicator who keeps you in the loop, and an expert who can eliminate the stress.

That’s exactly what our hassle-free listing system is designed to deliver."


And then?


You book it like a pro.


Offer two clear times.


Ask when both parties are available.


Confirm everything.


Let them know what’s coming next—including the confirmation call and exactly what you’ll be covering in the meeting.


Bottom Line


You don’t get a second chance to make a first impression.


And in a competitive expired listing market, your close is your first impression.


So if you’re tired of missed opportunities…


Scroll back up and watch the video.


Then go use the script.


And watch what happens next.




 
 
 

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